Morgan Hook

Morgan Hook has a deep understanding of the intersection of press, politics and policy that is critical to navigating electoral and legislative campaigns. He helped launch SKDKnickerbocker’s Albany, New York, office in November 2011, after serving as a senior communications manager in New York and working as an award-winning television journalist in media markets across the country.

Since joining SKDK, Morgan has provided strategic media advice for a variety of clients in New York and has successfully advocated for clients in the areas of the environment, health care and education, among others. He led the earned media strategy for the successful effort by the Friends of Democracy PAC to support Cece Tkaczyk in her shocking 2012 upset victory for New York State Senate. Morgan has also acted as a spokesperson for a variety of high-profile clients, including the Fair Elections for New York coalition to pass campaign finance reform, one of New York’s largest public employee unions (NYSCOPBA) and the New York Gaming Association (NYGA).

Before joining SKDK, Morgan oversaw communications for the State University of New York (SUNY), serving as chief spokesperson for Chancellor Nancy Zimpher and leading the university’s media strategy for landmark tuition reform legislation in 2011. Previously, Morgan was the communications director for New York Governor David Paterson, where he helped stabilize the administration following several high-profile resignations and directed the media and message strategy during the contentious 2010 budget negotiations.

Morgan has extensive experience as a news anchor and reporter, having worked for various television news affiliates across the country. He also won several Telly awards and was nominated for an Emmy by the Washington, D.C., chapter of the National Academy of Television Arts and Sciences for his work as a documentary producer.