Public Affairs

When the stakes couldn’t be higher or the spotlight brighter.

We draw on our experience working in the White House, Congress, the executive branch, statehouses, and newsrooms to help you win.

We understand how government really works — and we know how to create effective communications that ensure your story works for you. We use this expertise to help clients advocate successfully in state capitals and the nation’s capital.

Our services include managing stakeholders and influencing public policy through storytelling and media relations. It’s all part of our comprehensive approach to supporting our clients’ causes.

What We Do

The ability to respond swiftly and effectively to a potentially negative situation has never been more important. With decades of crisis management experience from Washington to Wall Street, we help our clients develop and execute strategies that are effective and lasting. By working with a company’s existing corporate communications resources or creating a separate war room, we quickly help create the most effective messaging, lead media training, manage briefings to key stakeholders, deliver talking points, and provide overall strategic guidance. 

We work with high-profile leaders who’ve won the White House, the Nobel Prize, and the trust of their communities. We’ve translated complex ideas into compelling stories on behalf of philanthropists, civil rights leaders, and entrepreneurs. 

We’ve crafted effective messages and executed thought-leadership strategies for CEOs of blue-chip companies, heads of global foundations, and advocates on the front lines of today’s biggest policy debates. We know how to make your message stick so you can share your idea with the world. 

Our team includes former reporters, senior government officials and corporate communicators who understand how to break through in today’s crowded, rapidly evolving media landscape. We have helped Presidents, global philanthropies, Fortune 500 executives, advocates, and others tell their stories on their terms. 

Whether you are navigating challenging media attention or running a multi-year corporate or advocacy campaign, we have the experience, relationships, and track record that you can rely on to tell your story. 

We use research-driven insights to develop a clear and effective blueprint for strategy. Using sophisticated quantitative and qualitative techniques, we will help you find your core, competitive edge, discover what makes you unique to your target audience, and help you develop a position that is relevant and sustainable. 

As a research team embedded within a strategic communications firm, we know how to develop research-driven insights that seamlessly integrate into your communications plan or advertising. Our research is cohesive, on point, and delivers a clear, actionable roadmap. 

We often go beyond the topline numbers, using techniques like audience segmentation, well-honed testing methodologies, and statistical analyses to uncover the real story behind the numbers. 

Case Studies

Prince George’s County Public Schools

Indian Child Welfare Act (ICWA)